HotSpot: Employee Communications Blog

Communication is the Key to a Successful Merger

Posted by Jessica Palazzo on Aug 23, 2017 11:00:00 AM

We’ve all heard it said that good communication is the key to a successful marriage. While we’re not relationship experts, we do know a thing or two about effective communication.

Read More

Tags: Employee Communications, Employee Engagement, Employee Marketing, mergers and acquisitions

The Path to Employee Engagement - It's All About the Journey

Posted by Jessica Palazzo on Jul 5, 2017 1:30:00 PM

You’ve probably heard a lot of buzz about focusing on the “employee journey” and the “customer experience.” But before you groan, let’s talk a little bit about what these marketing terms mean when we apply it to employee engagement.

Read More

Know Your Audience - Target Your Communication in 3 Steps

Posted by Jessica Palazzo on May 17, 2017 1:17:08 PM

Read More

Make it Visual.

Posted by Jessica Palazzo on Apr 26, 2017 1:45:00 PM

Engagement is awesome.

Read More

Get Your Employees' Attention - Think Like a Marketer

Posted by Jessica Palazzo on Mar 23, 2017 11:00:00 AM

Organizations spend a lot of effort and revenue on marketing to consumers and shareholders, and on developing brand recognition.

Read More

Tags: Employee Communications, Employee Engagement, HR Communications, Marketing, Employee Marketing, Marketing Mindset, internal communications

Measuring Communication Effectiveness

Posted by Jessica Palazzo on Feb 23, 2017 2:13:00 PM

A smart goal for a successful new year!

Read More

Tags: Employee Engagement, Employee Communications, measurement, effectiveness, communication strategy, Spitfire Communications

A Picture is Worth a 1000 Words

Posted by Jessica Palazzo on Jan 26, 2017 1:51:00 PM

The power of using effective visuals in employee communication.

Read More

Tags: Employee Engagement, Employee Communications, infographics, What's Trending

2016 in Review

Posted by Jessica Palazzo on Dec 22, 2016 2:29:58 PM

Steve Jobs once said 

“The journey is the reward”.

He was right. Though it feels predictable to say he was right (that whole “Macintosh” thing really took off),  we really do love this quote.

2016 has been quite a rewarding year here at Spitfire – not in the “oh my gosh we totally wash our hands with champagne and gold soap now” sense, but rather in the “wow, we took on some awesome work, got to challenge ourselves, and see an exciting direction for our future”.

Read More

Tags: 2016, Happy New Year, happy holidays, Employee Engagement, Employee Communications, Spitfire Communications, hotspot

Tap Into the Conversation

Posted by Jessica Palazzo on Nov 30, 2016 10:44:26 AM

The Value of Using Message Ambassadors for Internal Communication

Peer-to-Peer communication is highly influential in most organizations.  It may be the communicator’s worst nightmare – or largest asset – depending on how you approach it. 

Read More

Tags: Employee Engagement, Employee Communications, message ambassadors, internal communications, hotspot

Using the “Me” Factor – A Communication Tale

Posted by Jessica Palazzo on Oct 11, 2016 10:18:27 AM

Once upon a time, there were two companies who were faced with delivering a difficult message to their employees.  After years of high medical plan increases, both decided to replace their “traditional” medical plan with a Consumer-Driven Health Plan (CDHP) with a health savings account (HSA). The CDHP was first introduced at both companies the prior year as a lower-cost option, but most employees were skeptical and chose to stick with the traditional plan.

This was a job for a great communication team!  Let’s look at how communication became the Hero (and the Villain) in this story…

Read More

Tags: WIIFM, Employee Engagement, Employee Communications

Recent Posts

About This Blog

Spitfire’s very own blog, where we’ll shed light on best practices, insights, and experiences in the field of employee communications

Subscribe to Email Updates