HotSpot: Employee Communications Blog

Communicating Value

Posted by Jessica Palazzo on Dec 21, 2017 2:24:00 PM

"Our employees just don’t understand the value of their benefits," this is a common complaint from employers and those tagged with managing benefits. This is scary since benefits make up approximately 30% - 40% of an average employee’s compensation. 

There are many great ways to promote your benefits program and increase employee engagement. But, total compensation, or total reward statements may be at the top of our list when it comes to educating employees about their  compensation above and beyond their base salary.

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Tags: Employee Communications, Employee Engagement, Employee Marketing, total compensation, total rewards, benefit package

Communication is the Key to a Successful Merger

Posted by Jessica Palazzo on Aug 23, 2017 11:00:00 AM

We’ve all heard it said that good communication is the key to a successful marriage. While we’re not relationship experts, we do know a thing or two about effective communication.

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Tags: Employee Communications, Employee Engagement, Employee Marketing, mergers and acquisitions

Get Your Employees' Attention - Think Like a Marketer

Posted by Jessica Palazzo on Mar 23, 2017 11:00:00 AM

Organizations spend a lot of effort and revenue on marketing to consumers and shareholders, and on developing brand recognition.

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Tags: Employee Communications, HR Communications, Employee Engagement, internal communications, Marketing Mindset, Marketing, Employee Marketing

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About This Blog

Spitfire’s very own blog, where we’ll shed light on best practices, insights, and experiences in the field of employee communications

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